How Meals on Wheels America improved engagement scores through a recognition culture

Case Study
Nonprofit
Meals on Wheels America

About

Meals on Wheels America

Meals on Wheels America supports approximately 5,000 community-based providers across the U.S. and is dedicated to addressing senior hunger and isolation. Meals on Wheels America delivers meals and meaningful connections to more than 2.6 million seniors annually.

Industry

Nonprofit

Kudos Programs

Location

Arlington, VA

Size

1 - 99 Employees

The Challenge

Meals on Wheels America has navigated significant challenges like company growth (more than doubling its employee count) and shifting to a hybrid workplace. Keeping employees grounded, connected, and engaged through these changes requires a deliberate, sustained investment in culture. Leaders knew recognition had to be more than a program. It had to be woven into the way people experienced working at Meals on Wheels America every day.

The Solution

Meals on Wheels America wanted recognition to feel human, not administrative. Kudos provides something that can’t be manufactured through policy or org charts: a shared, visible space for recognition to happen easily. Recognition at Meals on Wheels America shows up at every level of the employee experience: all-staff meetings, well-being support, celebrating milestones and its own dedicated Culture Committee.

The Results

Since implementing Kudos, Meals on Wheels America has seen measurable improvements driven by its strategic plan:

  • Engagement score increased from 56 to 94 in an 18-month period
  • Platform satisfaction rated 4.7 out of 5.0 by employees in an internal Kudos survey
  • Recognition spans all levels and departments, from individual contributors to senior leaders

When your employees feel seen, valued, and connected to each other, they stay — and when they stay, institutional knowledge, donor relationships, and the trust of local member programs stay with them.

Impact

For a nonprofit operating in a high-stakes advocacy environment with limited resources, culture is not a luxury. It is a retention strategy, a resilience strategy, and a mission-delivery strategy, all at once. At Meals on Wheels America, the business case for recognition shows up in the outcomes that matter.

Kudos has helped to strengthen our organization’s culture in ways we never imagined.

Ellie Hollander

President and CEO, Meals on Wheels America

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How Meals on Wheels America improved engagement scores through a recognition culture